Best For
Best for Gaming
Hisense 55A7KQTUK
Better Picture Quality
Hisense 55A7KQTUK
Better Smart TV Experience
LG 55UA73006LA
Best Home Cinema Experience
Hisense 55A7KQTUK
Best Value
Hisense 55A7KQTUK
The Hisense 55A7KQTUK and LG 55UA73006LA are two 55-inch 4K smart TVs aimed at buyers looking for a balance between picture quality, smart features, and everyday entertainment. Hisense focuses heavily on visual performance with its QLED panel, Dolby Vision support, Quantum Dot technology, and low input lag gaming features. LG counters with its latest webOS platform, α7 AI Processor Gen8, advanced AI picture enhancements, and a more refined smart TV ecosystem. While both support HDR content and gaming essentials like ALLM and VRR, they target slightly different audiences depending on whether picture quality or smart experience is your priority.
Verdict
For most buyers, the Hisense 55A7KQTUK offers the stronger overall value thanks to its QLED display, Dolby Vision support, Dolby Atmos audio, Direct Full Array backlighting, and dedicated gaming optimizations. It delivers a more cinematic viewing experience and better HDR performance.
The LG 55UA73006LA is a great choice for users who prioritize a polished smart TV platform, long-term software support, and AI-powered processing. However, for pure entertainment performance per pound spent, Hisense comes out ahead.
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| Model No |
55A7KQTUK |
55UA73006LA |
| TV Type |
Smart TV |
Smart TV |
| Screen Size |
55 Inch (139 cm) |
55 Inch (139 cm) |
| Resolution |
4K 3840 x 2160 |
4K 3840 x 2160 |
| Aspect Ratio |
16:9 |
16:9 |
| Motion Rate |
60 Hz |
60 Hz |
| Viewing Angle |
178°/178° |
178°/178° |
| USB |
| USB Version |
: 2.0 |
| Supported Audio Formats |
: WMA, FLAC, MP3, AAC, WAV, AC-3, OPUS |
| Supported Video Formats |
: AVI, MP4, MKV, TS, FLV, WMV, MOV, WEBM |
| Supported Picture Formats |
: JPEG, BMP, PNG, GIF |
|
| USB Version |
: 2.0 |
| Supported Audio Formats |
: MP3, AC4, AC3, EAC3, AAC, MP2, PCM, WMA |
| Supported Video Formats |
: MKV, DivX, MP4, AVI, ASF, MOV, FLV |
| Supported Picture Formats |
: JPEG, PNG, BMP, WebP, JPS, MPO |
|
| Video |
| Backlight |
: 4K UHD QLED |
| HLG |
: Yes |
| HDR |
: Yes |
| HDR10 |
: Yes |
| HDR10+ |
: Yes |
| AI Picture |
: Yes |
| Pixel Tuning |
: Yes |
| Dolby Vision |
: Yes |
| Smooth Motion |
: Yes |
| HGL Technology |
: Yes |
| Direct Full Array |
: Yes |
| AI Adaptive Depth |
: Yes |
| HDR10+ Decoding |
: Yes |
| 4K HDR Immersive |
: Yes |
| Upscaling Ultra HD |
: Yes |
| Wide Colour Gamut |
: Yes |
| 3D Digital Comb Filter |
: Yes |
| Quantum Dot Colour |
: Yes |
| MPEG Noise Reduction |
: Yes |
| Mosquito Noise Reduction |
: Yes |
| Backlight Technology |
: DLED |
| Contrast Ratio |
: 3200:1 |
| Brightness |
: 300 Nits |
| Input Lag In Game Mode |
: ≤ 13 ms |
| Colour |
: Billion+ Shades of Vivid Colour |
|
| BackLight |
: 4K UHD Direct LED |
| HLG |
: Yes |
| HDR10 |
: Yes |
| Auto Calibration |
: Yes |
| Filmmaker Mode™ |
: Yes |
| Dynamic Tone Mapping |
: Yes |
| AI Upscaling |
: 4K Super Upscaling |
| Picture Processor |
: α7 AI Processor 4K Gen8 |
| Picture Mode |
: 10 Modes ( Personalized Picture Wizard, Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, ( ISF ) Expert ( Bright Room ), ( ISF )Expert ( Dark Room )) |
|
| Audio |
| Sound Output Power( RMS ) |
: 2 X 10 W |
| User Equalizer |
: Yes |
| Dolby Atmos System |
: Yes |
| Dolby Atmos Immersive |
: Yes |
| Sound Technology |
: DTS Virtual X Decoding Dolby Atmos |
|
| Audio Output ( RMS ) |
: 20 W |
| LG Sound Sync |
: Yes |
| WOW Orchestra |
: Yes |
| Sound Mode Share |
: Yes |
| Simultaneous Audio Output |
: Yes |
| Speaker Direction |
: Down Firing |
| Speaker System |
: 2.0 Channel |
| Bluetooth Surround Ready |
: Yes ( 2 Way Playback ) |
| Clear Voice Pro |
: Yes ( Auto Volume Leveling ) |
| AI Sound |
: α7 AI Sound Pro ( Virtual 9.1.2 Up-Mix ) |
| Audio Codec |
: AC4, AC3 ( Dolby Digital ), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X ( Refer To Manual ) |
|
| Connectivity Options |
| HDMI ( 2.0 ) |
: 3 ( HDMI1 X 2.0 eARC, ALLM, VRR ( 60HZ ) HDMI2, 3 X 2.0 ALLM, VRR ( 60HZ ) ) |
| USB ( 2.0 ) |
: 2 |
| RF Tuners |
: 2 |
| Bluetooth |
: Yes |
| Light Sensor |
: Yes |
| Airplay 2 Support |
: Yes |
| Ethernet / LAN |
: 1 Yes |
| S/PDIF Outputs |
: 1 Yes |
| Audio ( L / R ) Inputs |
: 1 Yes |
| Headphone Outputs |
: 1 Yes |
| Composite ( AV ) Inputs |
: 1 Yes |
| Common Interface ( CI+ ) |
: V 2.0 |
| WiFi Technology |
: IEEE 802.11 a/b/g/n/ac-2.4G,5G |
|
| HDMI ( 2.0 ) |
: 3ea ( Supports eARC, ALLM ) |
| USB ( 2.0 ) |
: 2ea |
| Ethernet / LAN |
: 1ea |
| RF Input ( Antenna, Cable ) |
: 2ea |
| Optical Digital Audio Out ( SPDIF ) |
: 1ea |
| Wi-Fi 5 |
: Yes |
| Bluetooth 5.1 |
: Yes |
| HDMI-CEC ( Simplink ) |
: Yes |
| HDMI Audio Return Channel |
: eARC ( HDMI 2 ) |
| CI Slot |
: 1ea ( Except For UK,Ireland ) |
|
| Smart TV Features |
| Operating System |
: VIDAA U6 |
| Netflix |
: Yes |
| YouTube |
: Yes |
| Prime Video |
: Yes |
| Share To TV |
: Yes |
| Screen Sharing |
: Yes |
| Voice Remote Control |
: Yes |
| Content Sharing |
: DMP, DMR |
| Important Apps |
: Netflix, YouTube, Prime Video, Rakuten TV, YouTube Kids, DAZN, EON, FITE, UEFA TV, Kidoodle tv, Toon Goggles, Deezer, Redbull TV, Plex, Disney+, NBA, FIFA+, Apple TV+, RLAXX, SWEET.TV, Tet+, AccuWeather, VIDAA Art, VIDAA Free, App Store, Game Center |
|
| Operating System |
: WebOS 25 Smart TV |
| AI Chatbot |
: Yes |
| Home Hub |
: Yes |
| Google Cast |
: Yes |
| LG Channels |
: Yes |
| Full Web Browser |
: Yes |
| Google Home, Hub |
: Yes |
| Works With Apple Home |
: Yes |
| USB Camera Compatible |
: Yes |
| Works With Apple Airplay |
: Yes |
| The Security Update Is Supported Until |
: 31/12/2029 |
| Smartphone Remote App |
: Yes ( LG ThinQ ) |
| Voice ID |
: Ready ( Requires Magic Remote ) |
| Intelligent Voice Recognition |
: Ready ( Requires Magic Remote ) |
| Content Partners |
: Netflix, Max, Disney+, YouTube, Prime Video, ESPN, Apple TV, Sling TV & More............... |
|
| Other Features |
| Design |
: Frame-Less Design |
| Colour of Appliance |
: Black, Dark Grey |
| Stand Colour |
: Black, Dark Grey |
| AI Sports Mode |
: Yes |
| Parental Control |
: Yes |
| Game Mode Plus |
: Yes |
| Total 4K Solution |
: Yes |
| Adaptive Light Sensor |
: Yes |
| 60 Hz Variable Refresh Rate ( VRR ) |
: Yes |
| Auto Low Latency Mode ( ALLM ) |
: Yes |
| Digital & Analog Tuner |
: DVB-T2/T/C/S2/S |
| Media Player |
: Audio, Picture, Video |
| Warranty |
: 2 Year Warranty Included |
| Time Shift |
: Yes, Depending On Location |
| PVR Function |
: Yes, Depending On Location |
|
| Design |
: Ultra Big Screen TV Design |
| Gray Scale |
: Yes |
| Invert Colors |
: Yes |
| High Contrast |
: Yes |
| Analog TV Reception |
: Yes |
| Digital TV Reception |
: DVB-T2/T ( Terrestrial ), DVB-C ( Cable ), DVB-S2/S ( Satellite ) |
|
| General Details |
| Power Supply |
: AC 100 - 240V, 50 Hz, 60 Hz |
| Power Consumption |
: 160 W |
| Energy Consumption SDR Per 1000 Hours |
: 83 kWh |
| Energy Consumption HDR Per 1000 Hours |
: 130 kWh |
| Power Consumption Standby |
: 0.5 W |
| Energy Efficiency Class SDR |
: G |
| Energy Efficiency Class HDR |
: G |
| Net Weight |
: 13 Kg |
| Weight Including Stand |
: 13 Kg |
| Gross Weight |
: 19 Kg |
| Product Position At Packing |
: Vertical |
| VESA Wall Mount Compatible |
: 300 mm X 200 mm |
|
| Power Supply |
: AC 100~240V 50-60Hz |
| Power Consumption |
: 77 - 105 W |
| Power Consumption Standby |
: Under 0.5 W |
| TV Weight Without Stand |
: 10.2 Kg |
| TV Weight With Stand |
: 10.4 Kg |
| Packaging Weight |
: 14.9 Kg |
| VESA Mounting |
: 300 mm X 300 mm |
|
| Supplied Accessories |
| Voice Remote Control |
: Yes |
| Screws |
: Yes |
| TV Stand |
: Yes |
| Batteries |
: Yes |
| Power Cable |
: Yes |
| User Manual |
: Yes |
|
| Remote Control |
: Standard Remote Control |
| Power Cable |
: Yes ( TV Attached ) |
|
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Compare Hisense 55A7KQTUK with:
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Compare LG 55UA73006LA with:
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Frequently Asked Questions
Which product is better for gaming?
The Hisense 55A7KQTUK is better for gaming thanks to its low input lag of 13ms or less, Game Mode Plus, VRR support, and ALLM functionality.
Does Product 1 support Dolby Atmos?
Yes, the Hisense 55A7KQTUK includes Dolby Atmos support along with DTS Virtual:X processing for a more immersive audio experience.
Which TV has the better smart platform?
The LG 55UA73006LA offers a more advanced smart TV experience with webOS 25, AI Chatbot, Google Cast, LG ThinQ integration, and long-term software support.
Which TV provides better HDR performance?
The Hisense 55A7KQTUK provides stronger HDR performance thanks to its QLED panel, Dolby Vision support, HDR10+, and Quantum Dot colour technology.
Are both TVs suitable for next-generation consoles?
Yes, both TVs support ALLM and VRR up to 60Hz, making them suitable for PlayStation 5 and Xbox Series X gaming at 4K 60fps.
Which TV offers better overall value for money?
The Hisense 55A7KQTUK offers better value because it combines premium picture technologies, immersive audio features, and gaming enhancements at a highly competitive level.
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