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LG 43NANO90A6B
Rs.39,831.29

Elista LED-SF43EFB28
Rs.39,990.00
Model No 43NANO90A6B LED-SF43EFB28
TV Type Smart TV Smart TV
Screen Size 43 Inch (109.22 cm) 43 Inch (109.22 cm)
Resolution 4K 3840 x 2160 1920 x 1080
Aspect Ratio 16:9 16:9
Motion Rate 60 Hz 60 Hz
Viewing Angle 178°/178° 178°/178°
USB
USB Version : 2.0
Supported Audio Formats : MP3, AC4, AC3, EAC3, AAC, MP2, PCM, WMA
Supported Video Formats : MKV, DivX, MP4, AVI, ASF, MOV, FLV
Supported Picture Formats : JPEG, PNG, BMP, WebP, JPS, MPO
USB Version : 2.0
Supported Audio Formats : MP3, AAC, WMA, WAV, FLAC
Supported Video Formats : MPG, MPEG, MP4, MOV, MKV, AVI, FLV, WEBM
Supported Picture Formats : JPEG, PNG, BMP, GIF,
Video
Backlight : 4K UHD EDGE NANOCELL
HLG : Yes
HDR10 : Yes
Auto Calibration : Yes
Filmmaker Mode™ : Yes
AI Brightness Control : Yes
Dynamic Tone Mapping : Yes
Wide Color Gamut : Nano Colour
Dimming Technology : Local Dimming
AI Upscaling : 4K Super Upscaling
Picture Processor : α7 AI Processor 4K Gen8
Picture Mode : 10 Modes ( Personalized Picture Wizard, Vivid, Standard, APS ( Auto Power Save ), Cinema, Sports, Game, Filmmaker, ( ISF ) Expert ( Bright Room ), ( ISF ) Expert ( Dark Room ))
Backlight : FHD LED
Panel : A+ Grade Panel
Brightness : 300 Nits ( +/- 10% )
Audio
Audio Output ( RMS ) : 20 W
LG Sound Sync : Yes
WOW Orchestra : Yes
AI Acoustic Tuning : Yes
Sound Mode Share : Yes
Simultaneous Audio Output : Yes
Speaker Direction : Down Firing
Speaker System : 2.0 Channel
Bluetooth Surround Ready : Yes ( 2 Way Playback )
Clear Voice Pro : Yes ( Auto Volume Leveling )
AI Sound : α7 AI Sound Pro ( Virtual 9.1.2 Up-Mix )
Audio Codec : AC4, AC3 ( Dolby Digital ), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X ( Refer To Manual )
Audio Output ( RMS ) : 24 W
Connectivity Options
HDMI ( 2.1 ) : 3ea ( Supports eARC, ALLM )
USB ( 2.0 ) : 2ea
Ethernet / LAN : 1ea
RF Input ( Antenna, Cable ) : 2ea
Optical Digital Audio Out ( SPDIF ) : 1ea
Wi-Fi 5 : Yes
Bluetooth 5.1 : Yes
HDMI-CEC ( Simplink ) : Yes
HDMI Audio Return Channel : eARC ( HDMI 2 )
CI Slot : 1ea ( Except For UK, Ireland )
HDMI : 3
USB 2.0 : 2
AV In : 2 Yes
RF In : 1 Yes
Earphone Out : 1 Yes
Optical Audio Out : 1 Yes
Wi-Fi : Yes
Ethernet / LAN : Yes
Bluetooth : Yes ( Optional With Voice Remote )
Smart TV Features
Operating System : WebOS 25 Smart TV
Voice ID : Yes
AI Chatbot : Yes
Home Hub : Yes
Google Cast : Yes
LG Channels : Yes
Full Web Browser : Yes
Google Home, Hub : Yes
USB Camera Compatible : Yes
Works With Apple Home : Yes
Works With Apple Airplay : Yes
Intelligent Voice Recognition : Yes
Magic Remote Control : Built-In
The Security Update Is Supported Until : 31/12/2029
Smartphone Remote App : Yes ( LG ThinQ )
Content Partners : Netflix, Max, Disney+, YouTube, Prime Video, ESPN, Apple TV, Sling TV & More.........
Operating System : Android 8.0 ( AOSP )
CPU : Quad Core
UI : Cloud UI
RAM : 1 GB
ROM : 8 GB
Cast : Yes
Screen Share : Yes
App Store Type : Yes
Browser Support : Yes
Other Features
Design : Super Slim Design
Gray Scale : Yes
Invert Colors : Yes
High Contrast : Yes
Analog TV Reception : Yes
Digital TV Reception : DVB-T2/T ( Terrestrial ), DVB-C ( Cable ), DVB-S2/S ( Satellite )
Design : Bezel Less design
Color : Black
Warranty : 1+2 Years
Voice Remote : Yes ( Optional with Voice Remote )
General Details
Power Supply : AC 100~240V 50-60Hz
Power Consumption : 54 - 94 W
Power Consumption Standby : Under 0.5 W
TV Weight Without Stand : 9.3 Kg
TV Weight With Stand : 9.7 Kg
Packaging Weight : 11.7 Kg
VESA Mounting : 200 mm X 200 mm
Power Requirements : AC 110V - 240V, 50/60Hz
Power Consumption : 80 W
Power Consumption Standby : <0.5 W
Net Weight Wthout Stand : 8.1 Kg
Net Weight Cartoon : 12.1 Kg
Supplied Accessories
Remote Control : Magic Remote MR25GA, MR25GB ( UK, Italy )
Power Cable : Yes ( Detachable )
Voice Remote Control : Optional
2 X AAA Batteries : Yes
User Manual : Yes
Wall Mount : Yes
Base Stand : Yes ( L & R )

Compare LG 43NANO90A6B with:

Compare Elista LED-SF43EFB28 with:

Key Differences

Both TVs come with smart platforms that support popular streaming apps and voice control features. Both TVs provide decent motion handling, making them suitable for everyday viewing including sports and action content. In general, both TVs cater to modern entertainment needs, including streaming, gaming, and everyday viewing. Both TVs come in similar screen sizes, making them suitable for comparable viewing setups and room environments. If you're comparing Elista LED-SF43EFB28 and LG 43NANO90A6B, both models come with modern features and are designed to deliver a solid viewing experience across different use cases. Both TVs offer adequate brightness levels suitable for most indoor lighting conditions. Elista LED-SF43EFB28 and LG 43NANO90A6B differ in resolution (1920 x 1080 vs 4K 3840 x 2160), which can affect overall clarity and sharpness of the display. Audio output differs between the two (24 W vs 20 W), which can influence overall sound clarity and loudness.

Verdict: Both models offer good value, and the better option depends on your specific requirements and viewing preferences.