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Philips 43PFL4775/F7
Rs.17,848.34

Vizio D40FM-K09
Rs.17,483.46
Model No 43PFL4775/F7 D40FM-K09
TV Type Smart TV Smart TV
Screen Size 43 Inch (109.22 cm) 40 Inch (102 cm)
Resolution 1920 x 1080 1920 x 1080
Aspect Ratio 16:9 16:9
Motion Rate 60 Hz 60 Hz
Viewing Angle 178°/178° 178°/178°
USB
USB Version : 2.0
Supported Audio Formats : MP3, WAV
Supported Video Formats : AAC, AC3, ALAC, FLAC, MKV, MP4. MOV, H.264/AVC
Supported Picture Formats : GIF, JPG, PNG
USB Version : 2.0
Supported Audio Formats : MP3, AAC, AAC+, WMA, FLAC, WAV, M4A
Supported Video Formats : H.263, H.264, AVI, MKV, MP4, MPEG-4, WMV, VP9, DivX, Xvid, 3GPP
Supported Picture Formats : JPEG, GIF, PNG
Video
Backlight : LED Full HD Display
Dynamic Contrast : Yes
Response Time Typical : 8.0 ms
Contrast Ratio Typical : 1200:1
Backlight : FHD Full Array LED
Active Pixel Tuning : Yes
Picture Engine : IQ Processor
Gaming Engine : V-Gaming Engine™
Audio
Output Power ( RMS ) : 2 X 8 W
Built-In Speakers : 2
Sound System : Stereo / SAP / Dolby Audio
Audio Output (RMS) : 9 W + 9 W
Dolby Audio : Yes
DTS Virtual : X, DTS-HD : Yes
Connectivity Options
HDMI : 3
USB : 1
Digital Audio Output Optical : Yes
CVBS + Audio L / R In : Yes
Headphone Out : Yes
Audio Return Channel : HDMI 2
Wireless Connection : 802.11n
EasyLink ( HDMI-CEC ) : One Touch Play / Power Status / Remote Control Pass-Through / System Info ( Menu language) / System Audio Control / System Standby
HDMI 1.4 : 2 Side
USB 2.0 : 1 Side
Digital Audio Output ( SPDIF ) : 1 Side
Analog Audio Output : 1 Bottom
ARC : Yes
WiFi 5 : Yes
TV Tuner : Yes
Bluetooth : Yes
RF Antenna Input : Yes
Apple Airplay 2 : Yes
Chromecast Built-In : Yes
Smart TV Features
Operating System : Roku OS
Ease Of Installation : Guided Setup
Multimedia : Auto Slideshow / USB Media Browser
Screen Format Adjustments : Auto / Direct / Normal / Stretch / Zoom
Operation System : Vizio Smart Cast
Netflix : Yes
Disney+ : Yes
YouTube : Yes
Apple TV+ : Yes
Prime Video : Yes
Supported Internet Services : Apple TV+, Crackle, Discovery+, Disney+, Fandango, fuboTV, HBO Max, Hulu, iHeartRadio, Netflix, Pandora, Paramount+, Peacock, Prime Video, Redbox, SiriusXM, Sling TV, STARZ, TikTok, Tubi, Vudu, XUMO, YouTube, YouTube TV
Other Features
Sleep Timer : Yes
Video Playback : NTSC
Tuner Bands : UHF / VHF
TV System : ATSC / NTSC
Aerial Input : 75 Ohm F-Type
Child Protection : Parental Control
Multimedia Connections : USB Storage Device
Design : Thin Frame Design
Color : Black
AMD FreeSync : Yes
Variable Refresh Rate : 40-60 Hz FreeSync
OSD Language : English, French, Spanish
Television Warranty : One Year Parts & Labor. Free Lifetime Technical Support.
General Details
Power Supply : 120 V / 60Hz
Power Consumption : 75 W
Standby Power Consumption : <0.5 W
TV Without Stand : 6.20 Kg
Product Weight With Stand : 6.30 Kg
Weight Incl. Packaging : 9.59 Kg
Wall Mount Compatible : 300 mm X 300 mm
Ambient Temperature : 5°C To 40°C ( 41°F To 104°F )
Power Supply (Voltage, Hz) : AC 100V-240V 50/60Hz
Power Consumption Yearly : 68.7 kWh
Power Consumption : 54 W
Power Consumption Standby : <0.5 W
Weight Without Stand : 5.5 Kg
Weight With Stand : 5.6 Kg
Packaging Weight : 9.1 Kg
VESA Hole Pattern : 200 mm X 100 mm
Supplied Accessories
Remote Control : Yes
Batteries : Yes
Screws : Yes
Quick Start Guide : Yes
Table Top Stand : Yes
AV Cable Adaptor : Yes
Remote Control : XRT260 Voice Remote Control
2 X AAA Batteries : Yes
Stand : Yes
User Manual : Yes
Power Cable : Yes
Power Cord Type : Attached ; 2-Prong. North America Plug Type A

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Key Differences

Both TVs provide decent motion handling, making them suitable for everyday viewing including sports and action content. Both TVs provide standard built-in audio performance suitable for regular usage, though external speakers can enhance the experience. Both TVs come with smart platforms that support popular streaming apps and voice control features. Both models support 1920 x 1080 resolution, ensuring sharp picture quality with detailed visuals for movies, shows, and gaming. Both TVs offer adequate brightness levels suitable for most indoor lighting conditions. There is a difference in screen size (43 Inch (109.22 cm) vs 40 Inch (102 cm)), and a larger screen generally provides a more immersive viewing experience. From a practical standpoint, both options provide a reliable viewing experience for most users. Philips 43PFL4775/F7 and Vizio D40FM-K09 are two competitive smart TVs offering a mix of display performance, smart features, and overall value for different types of users.

Verdict: Both models offer good value, and the better option depends on your specific requirements and viewing preferences.