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Sony K-77XR80
Rs.220,753.72

LG OLED77G26LA
Rs.220,000.00
Model No K-77XR80 OLED77G26LA
TV Type Smart TV Smart TV
Screen Size 77 Inch (195.58 cm) 77 Inch (195.58 cm)
Resolution 4K 3840 x 2160 4K 3840 x 2160
Aspect Ratio 16:9 16:9
Motion Rate 120 Hz 120 Hz
Viewing Angle 178°/178° 178°/178°
USB
USB Version : 2.0
Supported Audio Formats : MP3 AUDIO, WMA
Supported Video Formats : WMV, PS, MPG, M2TS, MPEG, DIVX, MPEG-PS, MP4
Supported Picture Formats : JPEG, GIF, PNG, TIFF, RAW
USB Version : 2.0
Supported Audio Formats : MP3, AC4, AC3, EAC3, AAC, MP2, PCM, WMA
Supported Video Formats : MKV, DivX, MP4, AVI, ASF, MOV, FLV
Supported Picture Formats : JPEG, JPS, MPO
Video
Backlight Type : 4K UHD OLED
HLG : Yes
HDR10 : Yes
Dolby Vision : Yes
IMAX Certified Model : Yes
Sensor : Light
Picture Processor : XR Processor
Clarity Enhancement : XR Clear Image
Studio Calibration : Netflix, Sony Pictures Core
Motion Enhancer ( Native Hz ) : XR OLED Motion, Auto Mode
Color Enhancement : XR TRILUMINOS PRO™, Live Color™ Technology
Contrast Enhancement : XR Contrast Booster 15, Dynamic Contrast Enhancer
Picture Mode : Vivid, Standard, Cinema, Professional, Calm, Photo, IMAX Enhanced, Dolby Vision ( Vivid, Bright, Dark, Game ), FPS Game, RTS Game
Video Signal Support : HDMI™ Signal : 4096 x 2160p ( 24, 50, 60 Hz ), 3840 x 2160p ( 24, 25, 30, 50, 60, 100, 120 Hz ) 2, 1080p ( 24, 30, 50, 60, 100, 120 Hz ), 1080i ( 50, 60 Hz ), 720p ( 24, 30, 50, 60 Hz ), 576p, 480p
Backlight : 4K OLED EVO
Filmmaker Mode™ : Yes
AI Brightness Control : Yes
Color Display Bits / Billion Rich Colors : Yes
Display Type : 4K OLED
AI Upscaling : AI Upscaling
HDR : Cinema HDR
Contrast / Perfect Black : Perfect Black
Color / Wide Color Gamut : Perfect Color
Motion Pro : OLED Motion
AI Picture Pro : AI Picture Pro
Contrast / Dimming : Pixel Dimming
Video Decoder ( AV1 ) : 4K@60P, 10Bit
Video Decoder ( VP9 ) : 4K@60P, 10Bit
HEVC : 4K@120P, 10Bit
Picture Processor : α9 Gen5 AI Processor 4K
Dolby Vision IQ - RF / HDMI / CP / USB ( 4K / 2K ) : - / Yes / Yes / Yes ( 4K / 2K )
Dynamic Tone Mapping / Pro : Dynamic Tone Mapping Pro
HLG - RF / HDMI / CP / USB ( 4K / 2K ) : Yes / Yes / Yes / Yes ( 4K / 2K )
HDR10 Pro - RF / HDMI / CP / USB ( 4K / 2K ) : Yes / Yes / Yes / Yes ( 4K / 2K )
AI Genre Selection : Yes ( SDR / HDR / Dolby HDR )
2K HFR - RF / HDMI / CP / USB : Yes / Yes / - / Yes ( RF : EU Only )
4K HFR - RF / HDMI / CP / USB : Yes / Yes / - / Yes ( RF : EU Only )
Picture Mode : Yes 9 Modes ( Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, ( ISF ) Expert(Bright Room ), ( ISF ) Expert ( Dark Room ) )
Audio
Audio Output Power : 13 W + 13 W + 10 W + 10 W + 10 W
Ready For 360 Spatial Sound Personalzer : Yes ( Via Bluetooth )
Simulated surround sound : 3D Surround Upscaling
Dolby Audio Format Support : Dolby™ Audio, Dolby™ Atmos
Acoustic Centre Sync : Yes ( Sony - Compatible Soundbar )
Acoustic Auto Calibration : Room & User Position Compensation
Speaker Configuration : Actuator X2, Tweeter X2, Subwoofer X1
Speaker Type : Acoustic Surface Audio+, Sound Positioning Tweeter
Voice Zoom : Voice Zoom 3 ( Also Available With Compatible Sony Soundbar )
DTS Audio Format Support : DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS : X
Audio Output ( RMS ) : 60 W ( WF : 20 W, 10 W Per Channel )
Dolby Atmos : Yes
Sound Share : Yes
LG Sound Sync : Yes
WiSA Speakers : Yes
Clear Voice Pro : Yes
AI Acoustic Tuning : Yes
TV Sound Mode Share : Yes
SoundBar Mode Control : Yes
Bluetooth Surround Ready : Yes
Simultaneous Audio Output ( Optic and HP Output Jack Output ) : Yes
Speaker Direction : Down Firing
Speaker System : 4.2 Channel Speaker
AI Sound Pro : AI Sound Pro ( Virtual 7.1.2 Up - Mix )
Audio Codec : AC4, AC3 ( Dolby Digital ), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X ( Refer To Manual )
Connectivity Options
HDMI™ : 4 ( Side )
USB 2.0 : 2 ( Side )
Ethernet / LAN : 1 ( Side )
RS-232C Inputs : 1 ( Side )
IF ( Satellite ) Inputs : 1 ( Side )
Digital Audio Outputs : 1 ( Side )
RF ( Terrestrial / Cable ) Connection Inputs : 1 ( Side )
Apple Homkit : Yes
Apple Airplay : Yes
Chromecast Built-In : Yes
BRAVIA Sync ( Including HDMI-CEC ) : Yes
HDMI Audio Return Channel : eARC / ARC
WI-FI Frequency : 2.4 GHz / 5 GHz
Variable Refresh Rate ( VRR ) : Yes ( For HDMI™3 / 4 )
Simultaneous Sound Output With TV Speaker : Bluetooth A2DP Device
Auto Low Latency Mode (ALLM) : Yes ( For HDMI™1 / 2 / 3 / 4 )
USB Drive Format Support : FAT16 / FAT32 / exFAT / NTFS
HDCP : HDCP 2.3 ( For HDMI™1 / 2 / 3 / 4 )
WI-FI Standard : Wi-Fi Certified 802.11a / b / g / n / ac/ ax
Features specified in HDMI 2.1 : 4K120 / eARC / VRR / ALLM / SBTM ( Source-Based Tone Mapping )
Bluetooth Version : Version 5.3, HID ( Mouse / Keyboard Connectivity ) / HOGP ( Low Energy Device Connectivity ) / SPP ( Serial Port Profile ) / A2DP ( Stereo Audio ) 1 / AVRCP ( AV Remote Control )
HDMI PC Input Signal Format : 640 x 480 ( 31.5 kHz, 60 Hz ), 800 x 600 ( 37.9 kHz, 60 Hz ), 1024 x 768 ( 48.4 kHz, 60 Hz ), 1280 x 1024 ( 64.0 kHz, 60 Hz ), 1152 x 864 ( 67.5 kHz, 75 Hz ), 1600 x 900 ( 55.9 kHz, 60 Hz ), 1680 x 1050 ( 65.3 kHz, 60 Hz ), 1920 x 1080 ( 67.5 kHz, 60 Hz )
USB Playback Codes : MPEG1 : MPEG1 / MPEG2PS : MPEG2 / MPEG2TS ( HDV, AVCHD ) : MPEG2, AVC / MP4 (XAVC S ) : AVC, MPEG4, HEVC / AVI : Xvid, MotionJpeg / ASF ( WMV ) : VC1 / MOV : AVC, MPEG4, MotionJpeg / MKV: Xvid, AVC, MPEG4, VP8. HEVC / WEBM : VP8 / 3GPP : MPEG4, AVC / MP3 / ASF ( WMA ) / LPCM / WAV / MP4AAC / FLAC, JPEG / HEIF / WEBM : VP9 / AC4 / ogg / AAC / ARW ( Screen Nail Only )
HDMI 2.1 : 4 ( Side )
USB 2.0 : 3 ( Side )
Ethernet / LAN : Yes ( Side )
Optical Digital Audio Out ( SPDIF ) : Yes ( Side )
IR Blaster : Yes
Bluetooth 5.0 : Yes
Simplink ( HDMI CEC ) : Yes
Audio Return Channel ( eARC / ARC ) : eARC ( HDMI 2 )
WiFi : Yes ( 802.11ac )
RF In : 2 ( Bottom, RF / Sat )
Smart TV Features
Operating System : Android TV™
Smart TV : Google TV
ROM : 32 GB
Control Menu : Yes
Eco Dashboard : Yes
Google Play Store : Yes
Auto HDR Tone Mapping : Yes
Auto Genre Picture Mode : Yes
Auto Calibration With CalMAN® : Yes
Electronic Program Guide ( EPG ) : Yes
Built-In MIC Switch : Yes Left
Camera Function : Yes ( Camera Apps )
Camera : BRAVIA Cam ( Option )
Text Input Language : ENGLISH, FRENCH, GERMAN, HEBREW, ITALIAN, RUSSIAN, SPANISH, VIETNAMESE, JAPANESE
Display Language : AFRIKAANS, AMH, ARABIC, ASSAMESE, AZE, BEL, BULGARIAN, BENGALI, BOSNIAN, CATALAN, CZECH, DANISH, DEU, GREEK, ENGLISH, SPANISH, ESTONIAN, BAQ, PER, FINNISH, FRENCH, GLG, GUJARATI, HINDI, CROATIAN, HUNGARIAN, INDONESIAN, ISL, ITALIAN, HEBREW, JAPANESE, KAZAKH, KANNADA, KOR, KIR, LAO, LITHUANIAN, LATVIAN, MACEDONIAN, MALAYALAM, MON, MARATHI, MAY, BUR, NOB, NEP, NLD, ORIYA, PANJABI, POLISH, PORTUGUESE, ROMANIAN, RUSSIAN, SOL, SLOVENIAN, ALB, SERBIAN, SWEDISH, SWAHILI, TAMIL, TELUGU, THAI, TGL, TURKISH, UKRAINIAN, URD, UZB, VIETNAMESE, SIMPLIFIED CHINESE, TRADITIONAL CHINESE, ZULU
Operating System : WebOS Smart TV
CPU : Quad
USB : Yes
DIAL : Yes
ThinQ : Yes
AI Home : Yes
Airplay2 : Yes
ThinQ App : Yes
Multi View : Yes
Art Gallery : Yes
Hotel Mode : Yes
Sports Alert : Yes
Wi-Fi TV On : Yes
360° VR Play : Yes
Screen Share : Yes
Quick Access : Yes
Web Browser : Yes
Intelligent Edit : Yes
Family Settings : Yes
Motion Sensor : Yes
Apple Homekit : Yes
Speech To Text : Yes
Music Discovery : Yes
Apps ( LG Store ) : Yes
LG Voice Search : Yes
Universal Control : Yes
Home Dashboard : Yes
TV On With Mobile : Yes
Network File Browser : Yes
Room To Room Share : Yes
Related Content Search : Yes
AI Recommendation / AI : Yes
Bluetooth Low Energy On : Yes
Remote Voice Recognition : Yes
Intelligent Voice Recognition : Yes
Block Access To Harmful Site : Yes
Live Plus ( ACR-Based Bilateral Service ) : Yes
Magic Remote Control : Built-In
Next Picks : Yes ( Smart Tips Only )
Other Features
Bezel Design : Seamless Edge Design
Bezel Colour : Dark Silver / Vibration Finish
Stand Colour : Dark Silver
Stand design : Underlay Stand
Talkback : Yes
Sleep Timer : Yes
Voice Search : Yes
Switch Access : Yes
On / Off Timer : Yes
Screen Reader : Yes
Colour Inversion : Yes
Audio Description : Yes
Text Magnification : Yes
Accessibility Shortcut : Yes
Menu Timeout Setting : Yes
Power-On Volume Setting : Yes
Standard Remote Control : Yes
Accessible Initial Setup With Talkback : Yes
TV System ( Analog ) : M
TV System ( Digital Cable ) : Clear QAM
Tuner Channel Coverage ( Digital Cable ) : CATV: 1-135
Closed Captions ( Analog ) : Closed Caption
Number of Tuners ( Terrestrial / Cable ) : 1 ( Digital / Analog )
Tuner Channel Coverage ( Analog ) : VHF : 2-13 / UHF : 14-69 / CATV : 1-135
Tuner Channel Coverage ( Digital Terrestrial ) : VHF : 2–13 / UHF : 14–69 ( 2–13 / 14–36 For ATSC3.0 )
TV System ( Digital Terrestrial ) : ATSC / ATSC3.0 ( NEXTGEN TV / Available Only When Region / Country Is Set To U.S.A. )
STAND POSITION : 4 Way Position ( Outside / Inside / Outside For Soundbar / Inside For Soundbar )
Optional Accessories : Wall-Mount Bracket ( Sony original Wall-Mount Bracket 9 ) ; Camera Unit ( CMU-BC1 ) 6 Depends On Country Selection
Design : Flawless Gallery Design
Time Shift : Yes
Gray Scale : Yes
HGiG Mode : Yes
Analog DVR : Yes
Invert Colors : Yes
High Contrast : Yes
EPG ( 8 Days ) : Yes
Subtitle [ DVB ] : Yes
Auto Calibration : Yes
Digital Recording : Yes
G-Sync Compatible : Yes
Analog TV Reception : Yes
Time Machine ( DVR ) : Yes
FreeSync Compatible : Yes
Audio Description ( AD ) : Yes
Teletext (Top / Flof / List ) : Yes
Data Broadcasting ( Country Spec ) : Yes
Digital TV Reception ( Terrestrial, Cable, Satellite ) : Yes
Cable : DVB-C
Satellite : DVB-S2 / S
Terrestrial : DVB-T2 / T
Game Optimizer ( VRR / ALLM / GameGenre PQ & AI Game Sound ) : Yes / Yes / Yes
Teletext Page : Yes ( 2000 Page )
OSD Language : 16 Language ( English, Spanish, French, Portuguese, Russian, Indonesian, Malayan, Vietnamese, Thai, Arabic, Kurdish, Afrikaans, Amharic, Hausa, Swahili, Farsi )
General Details
Power Supply ( Voltage, Hz ) : AC 110 V - 240 V, 50/60 Hz
Power Consumption : 597 W
Power Consumption Standby : 0.5 W
Dynamic Backlight Control : Yes
Power Saving Mode / Back Light Off Mode : Yes
Weight Of TV Without Stand : 32.3 Kg
Weight Of TV With Stand : 34 Kg
Weight Of Package Carton : 45 Kg
VESA® Hole Pitch : 300 mm X 300 mm
Power Supply : AC 100 ~240 V 50-60 Hz
Power Consumption Standby : Under 0.5 W
Energy Standard : Yes
Energy Saving Mode : Yes
Illuminance Green Sensor : Yes
Energy Star® Qualified : Differ By Region
Estimated Annual Electricity Use : Differ By Region
Estimated Annual Operating Cost : Differ By Region
Supplied Accessories
Voice Remote Control : Yes
Batteries : Yes
AC Power Cord : Yes
Table Top Stand : Yes
Quick Setup Guide : Yes
Operating Instructions : Yes
Remote Control : MR22GN ( NFC )
User Manual : Yes
IR Blaster Cable : Yes
Batteries : AA X 2EA
Power Cable : Yes ( TV Attached )

Compare Sony K-77XR80 with:

Compare LG OLED77G26LA with:

Key Differences

Both TVs provide standard built-in audio performance suitable for regular usage, though external speakers can enhance the experience. LG OLED77G26LA and Sony K-77XR80 are well-equipped smart TVs that aim to provide a balance of picture quality, performance, and smart capabilities. From a practical standpoint, both options provide a reliable viewing experience for most users. Both models support 4K 3840 x 2160 resolution, ensuring sharp picture quality with detailed visuals for movies, shows, and gaming. Both TVs come with smart platforms that support popular streaming apps and voice control features. Both TVs come in similar screen sizes, making them suitable for comparable viewing setups and room environments. Both TVs offer adequate brightness levels suitable for most indoor lighting conditions. Both TVs provide decent motion handling, making them suitable for everyday viewing including sports and action content.

Verdict: Choosing between LG OLED77G26LA and Sony K-77XR80 depends on your usage, whether you prioritize display quality, smoother motion, or smart features.